WHAT IT TAKES TO INNOVATE: THE EXPERIENCE OF PRODUCING AN ONLINE, REAL-TIME CASE STUDY
Keywords:Real-time Case (RTC), Innovation, Engagement
The case method can be classified as a type of experiential learning because students treat the problem in the case as if it were real and immediate. Until the Internet there was no practical way for cases to actually be real and immediate. The Internet makes possible instantaneous distribution of cases, and it makes possible their creation in real time. This article describes a recent attempt to use the Internet to bring business reality to business courses, and to facilitate communication among instructors, students, and the case company. It explores the challenges and difficulties involved in producing a new type of case study, and it assesses the feasibility of doing so on a regular basis. The goal of the author is to stimulate a dialog about how the Internet can be used to move forward all of our teaching methods, but especially the one that is prominent in schools of business: the case method.
Theroux, J. and C. Kilbane. The Real-Time Case Method: a New Approach to an Old Tradition. Journal of Education for Business: Jan./Feb., 2004.
Kilbane, C.; J. Theroux, J. Sulej, B. Bisson, D. Hay, and D. Boyer. The Real-Time Case Method: Description and Analysis of the First Implementation. Innovative Higher Education 29(2): Winter 2004.
The U.S. Association for Business and Entrepreneurship (USASBE), the largest organization of professors of entrepreneurship, named the real-time case study as the Pedagogical Innovation of the Year in 2002. Sloan-C, a leader in the study and dissemination of best practices in online education selected the real-time case for “Best Practice for Student Satisfaction in 2002.” The US Distance Learning Association (USDLA) is one of the three largest organizations focused on the development and improvement of online learning. In 2003 they designated the real-time case study for the Excellence in Distance Teaching Award.
Theroux, J. and C. Kilbane. The Real-time Case Method: The Internet Creates the Potential for New Pedagogy. In J. Bourne and J. C. Moore (Eds.), Elements of Quality Online Education: Engaging Communities, 31–40. Needham, MA: The Sloan Consortium, 2005.
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