Students’ perceived social presence and media richness of a synchronous videoconferencing learning environment
DOI:
https://doi.org/10.24059/olj.v28i1.3871Keywords:
synchronous videoconferencing, media richness, social presence, social interactionAbstract
This correlational cross-sectional study was conducted with sixty graduate students to explore their perceived social experiences with the use of synchronous videoconferencing in the online learning environment. By applying the theories of social presence and media richness, this study investigated the perceived relationship between social presence, social space, sociability, and media richness. The communication theories of social presence and media richness were applied to better understand the relationship between the communication medium (videoconferencing) and the interactions within the mediated environments (e.g., Zoom). Looking through the lens of social constructivism, this correlational cross-sectional study explored graduate students perceived social presence and media richness of a synchronous videoconferencing learning environment by investigating how strongly and in what direction social presence, social space, sociability, and media richness were related. To answer the research question, a Pearson correlation analysis was conducted to investigate how strongly and in what direction social presence, social space, sociability, and media richness were related in a synchronous videoconferencing learning environment. The results indicated a strong, positive correlation between Social Presence and Social Space (Positive Group Behavior); Social Presence and Sociability; Social Presence and Media Richness; Social Space (Positive Group Behavior) and Sociability; Social Space (Positive Group Behavior) and Media Richness; and Sociability and Media Richness. A moderate, negative correlation was indicated between Social Space (Negative Group Behavior) and Social Presence; Social Space (Negative Group Behavior) and Sociability; and Social Space (Negative Group Behavior) and Media Richness.References
Allen, I., & Seaman, J. (2017). Digital learning compass: Distance education enrollment report 2017. Babson Survey Research Group. https://onlinelearningsurvey.com/reports/digtiallearningcompassenrollment2017.pdf
Ali, S., Uppal, M., & Gulliver, S. (2018). A conceptual framework highlighting e-learning implementation barriers. Information Technology & People, 31(1), 156-180.
Al-Samarraie, H., Henderson, S., McGreal, R., Kennepohl, D., & Blomgren, C. (2019). A scoping review of videoconferencing systems in higher education. International Review of Research in Open and Distributed Learning, 20(3), 121-140.
Arbaugh, J. B. (2000). Virtual classroom characteristics and student satisfaction with internet-based MBA courses. Journal of Management Education, 24(1), 32-54.
Bandura, A. (1979). Self-referent mechanisms in social learning theory. American Psychologist, 34(5), 439-441.
Basko, L., & Hartman, J. (2017). Increasing student engagement through paired technologies. Journal of Instructional Research, 6(1), 24-28.
Baxter, J. (2012). Who am I and what keeps me going? Profiling the distance learning student in higher education. International Review of Research in Open and Distributed Learning, 13(4), 107-129.
Berry, S. (2017). Building community in online doctoral classrooms: Instructor practices that support community. Online Learning Journal (OLJ), 21(2). https://doi.org/10.24059/olj.v21i2.875
Berry, S. (2019). Teaching to connect: Community-building strategies for the virtual classroom. Online Learning Journal (OLJ), 23(1), 164-183.
Borup, J., West, R., & Graham, C. (2013). The influence of asynchronous video communication on learner social presence: A narrative analysis of four cases. Distance Education, 34(1), 48-63.
Bower, M. (2019). Technology-mediated learning theory. British Journal of Educational Technology, 50(3), 1035–1048. https://doi.org/10.1111/bjet.12771
Campbell, J. (2006). Media richness, communication apprehension and participation in group videoconferencing. Journal of Information, Information Technology & Organizations, 1, 87-96.
Charbonneau-Gowdy, P. (2018). Beyond stalemate: Seeking solutions to challenges in online and blended learning programs. Electronic Journal of E-Learning, 16(1), 56-66.
Clark, C., Strudler, N., & Grove, K. (2015). Comparing asynchronous and synchronous video vs. text based discussions in an online teacher education course. Journal of Asynchronous Learning Networks, 19(3), 48-69.
Cocquyt, C., Diep, N. A., Zhu, C., De Greef, M., & Vanwing, T. (2017). Examining social inclusion and social capital among adult learners in blended and online learning environments. European Journal for Research on the Education and Learning of Adults, 8(1), 77-101.
Conradie, P., Moller, M., & Faleni, T. (2014). The effect of learning management systems’ media richness on 21st century student’s satisfaction: A higher education perspective. In European conference on e-learning (pp. 147-155). Academic Conferences International Limited.
Creswell, J. W., & Creswell, J. D. (2017). Research design: Qualitative, quantitative, and mixed methods approaches (5th ed.). Sage Publications.
Daft, R. L., Lengel, R. H., & Trevino, L. K. (1987). Message equivocality, media selection, and manager performance: Implications for information systems. MIS Quarterly, 11(3), 355-366.
Deci, E. L., & Ryan, R. M. (2008). Self-determination theory. Canadian Psychology = Psychologie Canadienne, 49(3), 182-185.
Dennis, A. R., & Kinney, S. T. (1998). Testing media richness theory in the new media: The effects of cues, feedback, and task equivocality. Information systems research, 9(3), 256-274.
Felnhofer, A., Kothgassner, O. D., Hauk, N., Beutl, L., Hlavacs, H., & Kryspin-Exner, I. (2014). Physical and social presence in collaborative virtual environments: Exploring age and gender differences with respect to empathy. Computers in Human Behavior, 31, 272-279.
Ferry, D. L., Kydd, C. T., & Sawyer, J. E. (2001). Measuring facts of media richness. Journal of Computer Information Systems, 41(4), 69-78.
Field, A. (2017). Discovering statistics using IBM SPSS statistics: North American edition. Sage Publications
Garrison, D. (1997). Self-directed learning: Toward a comprehensive model. Adult Education Quarterly, 48(1), 18-33.
Garrison, D. (2007). Online community of inquiry review: Social, cognitive, and teaching presence issues. Journal of Asynchronous Learning Networks, 11(1), 61-72.
Gunawardena, C., & Zittle, F. (1997). Social presence as a predictor of satisfaction within a computer-mediated conferencing environment. American Journal of Distance Education, 11(3), 8-26.
Guo, Z., Tan, F. B., & Cheung, K. (2010). Students’ uses and gratifications for using computer-mediated communication media in learning contexts. Communications of the Association for Information Systems, 27, 339-378.
Hitrec, I., Pogarcic, I., & Suman, S. (2011). ELearning: A social software in higher education learning. 2011 Proceedings of the 34th International Convention MIPRO, 2011,1207-1212.
Kobayashi, M. (2017). Students’ media preferences in online learning. Turkish Online Journal of Distance Education, 18(3), 1-12.
Kreijns, K., Bijker, M., & Weidlich, J. (2020). A Rasch analysis approach to the development and validation of a social presence measure. In M. Khine (ed.) Rasch measurement (pp197-221). Springer. https://doi.org/10.1007/978-981-15-1800-3_11
Kreijns, K., Kirschner, P., & Vermeulen, M. (2013). Social aspects of CSCL environments: A research framework. Educational Psychologist, 48(4), 229-242.
Kreijns, K., & Kirschner, P. A. (2001). The social affordances of computer-supported collaborative learning environments. 31st Annual Frontiers in Education Conference. Impact on Engineering and Science Education. Conference Proceedings (Cat. No.01CH37193). T1F-12. https://doi.org/10.1109/FIE.2001.963856.
Kreijns, K., Kirschner, P. A., Jochems, W., & Van Buuren, H. (2004a). Measuring perceived quality of social space in distributed learning groups. Computers in Human Behavior, 20(5), 607-632.
Kreijns, K., Kirschner, P. A., Jochems, W., & Van Buuren, H. (2004b). Determining sociability, social space, and social presence in (a)synchronous collaborative groups. CyberPsychology & Behavior, 7(2), 155-172.
Kreijns, K., Kirschner, P. A., Jochems, W., & Van Buuren, H. (2007). Measuring perceived sociability of computer-supported collaborative learning environments. Computers & Education, 49(2), 176-192.
Kreijns, K., Kirschner, P. A., Jochems, W., & Van Buuren, H. (2011). Measuring perceived social presence in distributed learning groups. Education and Information Technologies, 16(4), 365-381.
Kuyath, S. J., & Winter, S. J. (2006). Distance education communications: The social presence and media richness of instant messaging. Journal of Asynchronous Learning Networks, 10(4), 67-81.
Ladyshewsky, R. (2013). Instructor presence in online courses and student satisfaction. International Journal for the Scholarship of Teaching and Learning, 7(1), 1-23.
Martin, F., Ahlgrim-Delzell, L., & Budhrani, K. (2017). Systematic review of two decades (1995 to 2014) of research on synchronous online learning. The American Journal of Distance Education, 31(1), 3-19. https://doi.org/10.1080/08923647.2017.1264807
McInnerney, J. M., & Roberts, T. S. (2004). Online learning: Social interaction and the creation of a sense of community. Journal of Educational Technology & Society, 7(3), 73-81.
Muilenburg, L. Y., & Berge, Z. L. (2005). Student barriers to online learning: A factor analytic study. Distance education, 26(1), 29-48.
Mulder, D. J. (2019). Prove you are not a dog: Fostering social presence in online learning. In J. Keengwe (Ed), Handbook of research on virtual training and mentoring of online instructors (pp. 201-216). IGI Global. https://doi.org/10.4018/978-1-5225-6322-8
Ng, C. (2019). Shifting the focus from motivated learners to motivating distributed environments: a review of 40 years of published motivation research in Distance Education. Distance Education, 40(4), 469-496.
Oh, C. S., Bailenson, J. N., & Welch, G. F. (2018). A systematic review of social presence: Definition, antecedents, and implications. Frontiers in Robotics and AI, 5, 114.
Oregon, E., McCoy, L., & Carmon-Johnson, L. (2018). Case analysis: Exploring the application of using rich media technologies and social presence to decrease attrition in an online graduate program. Journal of Educators Online, 15(2), 1-13.
Pinsk, R., Curran, M. J., Poirier, R., & Coulson, G. (2014). Student perceptions of the use of student-generated video in online discussions as a mechanism to establish social presence for non-traditional students: A case study. Issues in Information Systems, 15(1), 267-276.
Rehn, N., Maor, D., & McConney, A. (2016). Investigating teacher presence in courses using synchronous videoconferencing. Distance Education, 37(3), 302-316. https://doi.org/10.1080/01587919.2016.1232157
Sederevičiūtė-Pačiauskienė, Ž., Valantinaitė, I., & Asakavičiūtė, V. (2022). ‘Should I turn on my video camera?’ The students’ perceptions of the use of video cameras in synchronous distant learning. Electronics, 11(5), 1-12. https://doi.org/10.3390/electronics11050813
Shelton, B. E., Hung, J. L., & Lowenthal, P. R. (2017). Predicting student success by modeling student interaction in asynchronous online courses. Distance Education, 38(1), 59-69.
Short, J., Williams, E., & Christie, B. (1976). The social psychology of telecommunications. Wiley.
Skulmowski, A., & Rey, G. D. (2020). COVID‐19 as an accelerator for digitalization at a German university: Establishing hybrid campuses in times of crisis. Human behavior and emerging technologies, 2(3), 212-216.
Tu, C. H. (2002). The measurement of social presence in an online learning environment. International Journal on E-Learning, 1(2), 34-45.
Vygotsky, L. S. (1978). Mind in society. Harvard University Press
Weidlich, J., & Bastiaens, T. (2017). Explaining social presence and the quality of online learning with the SIPS model. Computers in Human Behavior, 72(C), 479-487.
Weidlich, J., & Bastiaens, T. (2019). Designing sociable online learning environments and enhancing social presence: An affordance enrichment approach. Computers & Education, 142. 1-17. https://doi.org/10.1016/j.compedu.2019.103622
Weidlich, J., Kreijns, K., Rajagopal, K., & Bastiaens, T. (2018). What social presence is, what it isn’t, and how to measure it: A work in progress. In T. Bastiaens, J. Van Braak, M. Brown, L. Cantoni, M. Castro, R. Christensen, G. Davidson-Shivers, K. DePryck, M. Ebner, M. Fominykh, C. Fulford, S. Hatzipanagos, G. Knezek, K. Kreijns, G. Marks, E. Sointu, E. Korsgaard Sorensen, J. Viteli, J. Voogt, P. Weber, E. Weippl & O. Zawacki-Richter (Eds.), EdMedia+ Innovate learning (pp. 2142-2150). Amsterdam, Netherlands: Association for the Advancement of Computing in Education.
Downloads
Published
Issue
Section
License
Copyright (c) 2023 Brandie Wempe, Royce Ann Collins
This work is licensed under a Creative Commons Attribution 4.0 International License.
As a condition of publication, the author agrees to apply the Creative Commons – Attribution International 4.0 (CC-BY) License to OLJ articles. See: https://creativecommons.org/licenses/by/4.0/.
This licence allows anyone to reproduce OLJ articles at no cost and without further permission as long as they attribute the author and the journal. This permission includes printing, sharing and other forms of distribution.
Author(s) hold copyright in their work, and retain publishing rights without restrictions